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How I Turn My Music and Architecture Knowledge Into Passive Income (And You Can Too!)

Writer: Martin BonauerMartin Bonauer


Gain free time by setting up your passive income stream.
Gain free time by setting up your passive income stream.

Remember that feeling when you first automated a process in your DAW, and suddenly everything became easier? That happened when I discovered innovative ways to share my expertise online. Today, I'm pulling back the curtain to show you how I've turned my professional knowledge into additional revenue streams – no fancy business degree required.


The Light Bulb Moment

During a mixing session, it hit me: I used software and gear I'd researched extensively, and my clients kept asking for recommendations. Why not share these carefully curated suggestions with a broader audience?


Here's what I've learned about creating authentic recommendation content:

  1. Start With What You Know For me, that meant:

    Music production software

    Studio gear essentials

    Architectural design tools

    Room acoustic solutions


Pro Tip: Your expertise is your superpower. Don't try to recommend products you haven't personally used.


  1. Choose Quality Over Quantity Just like in mixing; clarity beats complexity. I focus on recommending:

    Tools I use daily in my studio

    Software that consistently delivers results

    Design products that never disappoint

    Resources that help my clients


  2. Content That Connects Here's what works for me:

    Detailed studio gear reviews

    Step-by-step architecture tutorials

    Real project case studies

    Honest software comparisons


The Swiss Precision Approach

Like designing a perfect acoustic space, successful content needs structure:

  • Clear, honest recommendations

  • Real-world examples

  • Practical application tips

  • Transparent pros and cons


My Simple Framework

When I share a recommendation, I always:

  • Explain why I use it

  • Share a real project example

  • Include practical tips

  • Address common concerns


Real Results

One of my most successful recommendations is the room acoustic treatment guide. I created it by combining my music and architectural knowledge. It helps both studio owners and homeowners and yes, it generates passive income while I sleep.


Getting Started

You don't need to be everywhere. Start with:

  1. Choose one platform (I started with my blog)

  2. Pick your best-known tools

  3. Share genuine experiences

  4. Help solve real problems

Remember: Like a well-designed space or a perfectly mixed track, authentic recommendations resonate naturally with your audience.


Do you have questions? Please post them below. I'd love to hear what tools you're passionate about sharing with others.

 
 
 

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